Why do you do what you do?

Picture of Anna Letitia Cook
Anna Letitia Cook

Energising International Executives for more successful, productive, fulfilling leadership
International Executive and Holistic Success Coach | Author | Podcast Presenter | 30+ years working internationally

Why do you do what you do?

Do you ever ask yourself that very interesting question? Others like to know and relate. And, for you, it gives a sense of purpose and clarity when you understand your own why!

Previously I had my own businesses (Entertainment, then Real Estate) but on moving to France, sales no longer really resonated with me. By chance, a businessman asked me to teach him English and coach him on the better ways of working with other countries and cultures. I said yes, I enjoyed it, he was happy, recommended me to others, so I went off and got myself qualified.

Having lived/worked in 7 countries, in 4 languages, in sales/marketing I understand the challenges and pressure, as well as the interest, of working with different cultures, in other languages and adapting to integrate meaningfully with clients. I enjoy sharing my experience and helping clients feel more at home, and better prepared, working internationally.

As a long-term passion for me, including wellness came naturally from my clients requests to help them overcome problems, manage their stress and feel more physically and mentally energised.

Career and wellness – altogether a great mixture for clients to balance and succeed in life and career!

So, why do you do what you do?

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